tips

Let me start with something controversial: Traditional PR analytics never actually measured public relations.They measured public exposure.For decades, the industry has convinced itself that tracking…

AI has made content curation feel almost effortless. A few prompts, a quick scan of what’s trending, and suddenly your brand can publish every day…

Every week, I get the same pitch from another AI platform. "Generate 10x more content for 1/10th the price." The numbers look great on paper.…