Most agencies will do your ads, emails, social media, and do a great job at it. What we have done at Sagum is taken that a step further. Most of our team are or have been business owners so they can understand where and how to help you grow.
Our business strategy is
- Target the channel we can provide the most help with whether this be CRO, ads, or emails, and own that channel.
- Advise and consult on other channels with key players
- Provide marketing leadership where needed.
- Understand our client’s business well enough to consult in other aspects where necessary
Create Room: Case Study
Results:
We came in around $8M/ year in revenue and helped them scale to $25M.
How:
- They needed the most help in ads and emails, which is what we took over.
- After a year we helped teach them and find someone internal to manage email.
- Worked closely with the CEO.
- We constantly taught and instructed their Head of Marketing over the years on
- Forecasting
- Conversion rate optimization (CRO)
- Re-branding
- Campaign Strategy
- Tech Stack
- After 6 years we still manage an $11:1 ROAS on their ads and constantly coach key members of their team.
Takeaway :
We built trust and helped educate their team in order to help them scale by themselves or with us.
Replica Surfaces: Case Study
Results:
Launched the brand and drove sales to $10M/ year in less than 4 years.
How:
- Managed their CRO and ad channels
- Develop a core strategic vision for their company
- Leveraging email marketing automation
- Facebook Messenger and a Facebook private group to establish a loyal fan base
- Ran over 63 AB tests that helped them change their website experience.
Takeaway:
Working with different clients allows ideas generated and successful at one business to be tried at another. This gives a business an edge.